Addagio in the News
Direct booking for small businesses — no marketplace commissions. Featured in leading publications worldwide.
14,800+
Businesses
298
Cities
50+
Templates
17
Languages
Press Coverage
Small Restaurants and Shops in India Are Finding Ways Around High Marketplace Commissions
One platform gaining traction with restaurants and small shops is Addagio. The idea is simple: you sign up, set up your menu or product catalogue, and get a booking page. A simple QR code at each table lets customers see the full menu on their phone — no app needed.
2026-06-22
Nigerian Service Businesses Are Abandoning Marketplace Fees for Direct Online Booking
Across Lagos, Abuja, and Port Harcourt, service businesses are switching to direct booking platforms to escape the 15-30% commissions charged by traditional marketplaces.
2026-06-22
How Kenyan Beauty Businesses Are Cutting Costs by Switching to Direct Online Booking
Across Nairobi, Mombasa, and Kisumu, a growing number of salons, spas, and beauty professionals are rethinking how they manage appointments. The shift away from walk-in-only models and expensive marketplace platforms is accelerating.
2026-06-16
The Business Case for Direct Booking: Why Small Service Businesses Are Ditching Marketplace Commissions
Service-based businesses are increasingly questioning the value proposition of traditional marketplace platforms. The math is simple: why pay 15-30% commission on every booking when direct booking technology can deliver the same result at a fraction of the cost?
2026-06-15
How Small Businesses Are Using Direct Booking Technology to Compete With Big Platforms
A new wave of direct booking technology is putting control back in the hands of business owners. Platforms like Addagio give each business a branded booking page — customers visit directly and book without being shown competitor alternatives.
2026-06-09
Plataformas de reserva direta revolucionam pequenos negócios na América Latina
Salões de beleza, barbearias, estúdios de fotografia e restaurantes em toda a América Latina estão descobrindo que não precisam mais depender de plataformas de marketplace que cobram comissões elevadas.
2026-06-09
Booking Platform Addagio Launches Suite of Tools for Small Businesses
Addagio provides businesses with branded booking pages, product shops, and portfolio sites — accessible via custom links, QR codes, and WhatsApp — at either a 5% per-transaction fee or a $29 per month subscription.
2026-05-09
Addagio.io Launches Direct Booking Platform Helping Small Businesses Manage Sales Through Their Own Branded Pages
Since its initial rollout, more than 7,000 businesses across 52 cities have adopted the platform, with particular traction in the beauty, wellness, and creative services sectors.
2026-05-07
Negocios locales en Colombia eliminan intermediarios con reservas directas
En Medellín, Bogotá, Cali y Barranquilla, miles de negocios locales están abandonando las plataformas de intermediación para gestionar sus reservas de forma directa. El motivo es económico.
2026-05-12
Peluquerías en México eliminan comisiones con reserva directa
En Ciudad de México, Guadalajara y Monterrey, peluquerías y salones de belleza están adoptando sistemas de reserva directa para eliminar las comisiones de entre 15% y 20% que cobran los marketplaces.
2026-05-18
Pequenos negócios no Brasil adotam reserva online sem intermediários
Salões, clínicas e estúdios em São Paulo, Curitiba e Porto Alegre estão migrando para plataformas de reserva direta, eliminando comissões de marketplaces que chegam a 25% por agendamento.
2026-05-19
About Addagio
Addagio is a direct booking and commerce platform that empowers small businesses to accept appointments, sell products, and showcase portfolios through their own branded pages. With 50+ industry templates, integrated Stripe payments, WhatsApp notifications, and QR code access, Addagio serves more than 11,000 businesses in 52 cities worldwide.